RESUS - Website project - Marketing Leap

CLIENT

Emergency Medicine Education - Resus Logo

Resus is a website dedicated to Emergency and Resuscitation education, for those in the medical industry through workshops and conferences and on-line teaching. With the sheer scope of the topic and huge number of articles, blogs and videos Dr Kas needed a website that had:

  • Simplified layout and site navigation with a Mobile Optimised Theme and Best UX
  • Clear links to educational & course sites
  • Newsletter signup “opt-in” form & configuration for newsletter mailouts
  • Conference bookings & membership for Video Lectures
  • All Analytics and Search Console Integration
  • Fast Ranking Load Speed
  • Complete Search Engine & Image Optimisation
Industry
Emergency Medicine Education
Website
https://resus.com.au/

OLD WEBSITE DESIGN

Old RESUS

Problem

With hundreds of different blogs and clinical articles the old site was confusing difficult to navigate. There needed to be a more simplified layout and site navigation with clear links to other sister educational and course websites.

Solution

A streamlined layout was developed to allow for 15 different Clinical topics ECG Education and general resuscitation and emergency medicine blogs. Links were then added to sister Medical Conference and Training websites, making it easy for time strapped medical personnel to find the information they required quickly and efficiently.

Complete Search Engine Optimisation and social links completed the new website design.

By April 2023, these are the results from Search Engine Optimisation.

Performance on Search results:

26,508 Visitiors

5.27% Increase

Title

5.27%
32,876 Sessions

7.28% Increase

Title

7.28%
RESUS Site performance