Smart Patches offers Hangover Patches which help your body process alcohol and reduce hangover symptoms.
Problem
Smart Patches is a revolutionary natural hangover prevention product aimed at young adults. As a new company on the market, they recognised the need to launch a digital marketing strategy to reach their target audience on the correct social media platforms. To achieve their goals, Smart Patches needed a marketing expert to ensure all platforms were fully optimised and set up professionally as well as oversee their ongoing social media needs. They conducted thorough research into who they would trust to build their brand and although based in the USA, they engaged Marketing Leap located in Australia to do this.
Solution
Marketing Leap worked with Smart Patches to understand their audience, lock in their brand voice and determine the social media platforms that work best for their brand — Facebook, Instagram and their Google My Business page. To grow their social media channels, Marketing Leap created engaging content and imagery that resonated with their target, served on a daily basis.
In addition, the Smart Patches website was fully optimised and linked to their Google My Business page to help people find them when searching for them on the internet.
As a result of working with Marketing Leap, Smart Patches social media following and engagement grew at an exponential rate, as stated in the following testimonial.
Smart Patches started with Marketing Leap on 2nd December 2020 with:
- 3 followers on Facebook
- 103 followers on Instagram
By the 8th April 2021, Smart Patches had the following results
Instagram:
Instagram followers grew from 103 to 5275 followers (5,021% increase)
5275 Followers on Insta
13,200 New Monthly Likes
Profile Reach of 24570
7080 Profile Views
Consistent engagement and post saves by followers
Facebook:
4.34 K Monthly Reach on Facebook
2295 Post Engagement
2218 Monthly Clicks
9005 Video Views
”"Working with Marketing Leap was a huge asset to my company during our initial launch. Their knowledge and professionalism created a timely and reliable atmosphere. They took my brand Smart Patches from inception and grew us to 5275 followers on Instagram with 13,200 new monthly likes, a profile reach of 24570 and 7080 profile views. On Facebook they generated a total monthly reach of 43.4K! I would highly recommend Marketing Leaps services for jumpstarting a business' social media accounts.
Emily HamannSmart Patches
