SEO today is so much more than keyword counts or backlinks from high PageRank websites. Search engines are looking for content that satisfies THEIR user’s searching intent. The added bonus is that it also drives customers through your sales funnel. Search engine optimisation is about being found in all the right places online when your customers are looking for what you have to offer. From there your website can use that visibility to drive real, measurable growth to your business bottom line!
With the rise of mobile use four out of five consumers use search to find local information, so if your business isn’t optimised for local search, you could be missing out on 80% of your potential customers.