Top 3 BEST Sales Funnel Software for Small Business

It is important to note that, while some solutions represent themselves as sales funnel builders, often they lack the critical features that your business requires. Email marketing and webinar hosting, for example, are frequently overlooked. So depending on what level you are at with your business, you may realise that more limited and less expensive software is sufficient for you.

Factors to Consider while Selecting Sales Funnel Software

There are so many new SAAS (Software As A Service) platforms and options created in the digital space for business. Choosing the best one frequently boils down to “Who has the best marketing?” or the largest affiliate base promoting their product. Let’s take a look at some of the best marketing funnel software options that I have worked with and compare them based on the following criteria:

Easy to use

Your chosen sales funnel tool should be easy to use for you and your team. If you own a small business, look for a solution that allows you to create and manage sales funnels with no required technical knowledge.

Complimentary feature offerings

Make sure the sales funnel software is compatible with your current Customer Relationship Management (CRM). If you already have one, for instance, you want something that will sync with it rather than replace it.

Templates

It might challenge to create landing pages if you’re not a designer or developer. Look for sales funnel software that makes it simple and non-technical for you to develop landing pages. A straightforward landing page will have a summary of the product, perhaps a marketing video, and an opt-in form to gather email addresses. Additional features like social media links or image pop-ups can also be an option.

Pricing

Sales funnel software is designed exclusively to create and convert leads as cheaply as possible. Take your time comparing everything that goes into the price, such as simplicity of use, training, and support, as well as the features you’re receiving versus what you need, to gain a dependable application without spending more than you can afford.

Top 3 BEST Sales Funnel Software

Now that you know what to consider when looking for a sales funnel software or platform. Let’s talk about the three BEST Sales Funnel Software for Small Businesses. I’ve used each of these platforms for clients through my agency Marketing Leap, as well as trials for my own company.

Kartra

It’s a platform that integrates a website and landing page builder, a customer relationship management (CRM) database, email marketing and automation, opt-in forms, ticketing and live chat, video hosting, and checkout forms. Kartra’s checklist is accessible from your dashboard, which makes getting started very simple. You won’t experience the ambiguity prevalent with other sales funnel software, since they take you through each phase. Because of their extensive selection, buying only one tool will cause significant financial savings (as long as your contact list doesn’t get out of control).

Videos may be a key component of your sales funnel or even the product you’re selling, depending on your sector. You may can and optimise videos on the Kartra platform, as well as add opt-in forms and call-to-action buttons. You can see which prospects are watching certain videos and how far along they are in the sales process.

Starting at $99 per month, live help is available around the clock, as well as a large online support training portal. There is a tonne of templates that you can copy and paste, along with webinars, documentation, and live training.

A caveat: After setting it up for Marketing Leap, I joined their affiliate programme because I like this platform so much. Click here to check out Kartra.

ClickFunnels

Because it’s as easy to use as any comparable tool, ClickFunnels is among the most popular sales funnel software options available. The platform offers features to assist users at every level of the sales process, including an intuitive web page editor and email and Facebook marketing automation.

The platform also has a one-click upsell mechanism that allows you to automatically upsell each customer who purchases from your landing page. It may be an excellent way to increase potential income from your whole consumer base. It provides consumers who have previously shown an interest in your product or service with more alternatives after demonstrating a willingness to purchase from you.

Personally my only issue with the upsell is that it can get very annoying for those looking for a simple purchase option. Often entrepreneurs will have a number of additional upsells which can completely derail the client desire to purchase after having to sit through multiple sales videos and once off purchase offers. So use sparingly.

For small businesses and business owners searching for a simple method of turning prospects’ attention into actual sales, ClickFunnels is a fantastic option. With live help available around-the-clock and online support, the price per month starts at $97. There are also templates containing a ton of training webinars and documents that you can copy and paste. Click here to check out ClickFunnels.

Kajabi

For creating interest in your online courses, memberships or service and then turning that interest into actual purchases and new customers, Kajabi’s general marketing and funnel solutions are fantastic. Its completely integrated, code-free landing pages offer a professional appearance with minimum setup or web design expertise required.

In addition, it features completely customisable eCommerce checkouts, no transaction fees, and an integrated shopping cart. Although the financial constraints of most startups and small businesses might find Kajabi’s platform more expensive than the first two, it is still a very efficient way to build your sales funnel strategy.

The monthly fee begins at $119 and includes both live and online help 24 hours a day, seven days a week. There are also templates that you may copy and paste, as well as a plethora of training webinars and manuals. Click here to check out Kajabi.

Bonus Sales Funnel Options

Another all-in-one platform for building solid sales funnels is Keap, formerly known as Infusionsoft. Keap is a CRM, marketing automation, landing page builder, and other small business solutions. Keap’s simple and quick integration with well-known eCommerce giants like Shopify, Magento, and WordPress allows for much more added functionality and monitoring from within the platform.

Another newcomer is GrooveFunnels. Created by one of the original developers of Kartra, it is still very much in BETA, so it’s not perfect. A lot of features are still being developed and perfected so while it is an all-in-one digital marketing platform like Kartra there are still a lot of bugs which is why a lot of the options are free. 

Whether you’re just starting out or seeking to grow your sales funnel, choosing software to offer your goods and services is crucial. But don’t get bogged down by all the options. Funnels should provide structure and SAVE YOU TIME while moving prospects one step closer to becoming paying clients.

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